One of the things that you should try as much as possible to avoid when it comes to reviews is having a negative review. A negative review entails when an individual gives you a rating lower than 3.5-stars and complains about a part or every aspect of your product and service delivery. This could be worse if this is the very first review that you are getting on the review website. You could however still be a bit safe if you have at least 4 other reviews where you got no less than 4.8-stars that were all very positive. It is worthy of note that people who might not give you any review if you had satisfactorily attended to them could look for at least 10 reviews website to complain about a grievance, especially when they tried to communicate it to your company and nothing was done to address it. Here are some of the ways that complaints can destroy your company beyond recovery.
Why do companies assume that their customers know how to use technology?
I will refer to one specific industry, Property Management and their software usage.
They completely disregard tenants 75 or older, who are still alive and kicking, pay their rent and want some respect.
They make all tenants use online portals without any thought in their process.
Do yourselves a favor and:
ALWAYS email your tenants with extra bills.
NEVER assume that a tenant who has successfully created a monthly automatic rent payment will think to login to their portal for no reason.
When you charge your tenants for utilities, make sure you alert them so that you can get your payments and they will never feel like they owe money they don’t know about.
Educate older tenants! Or at least show the respect and accept check payments.
You cannot be ONLY about revenue and totally disregard your tenants.
Guess what? Without your tenants your business wouldn’t exist in the first place.
If your company creates revenue online, be AWARE of:
1. MORE THAN 2 ATTEMPTS FOR ORDERS BY SAME EMAIL
2. SAME EMAIL, DIFFERENT MAILING ADDRESS
3. SAME EMAIL, DIFFERENT RECIPIENT NAME
4. DIFFERENT EMAIL, SAME RECIPIENT OR ADDRESS
5. HIGH VOLUME OF ORDERS
6. SAME EMAIL, DIFFERENT SOURCES (ie: PayPal, Amazon, Shopify etc for same email)
Here is one example of a purchaser I had to block:
The ugly truth about ageism: it’s a prejudice targeting our future selves
Ageism, also spelled agism, is stereotyping and/or discrimination against individuals or groups on the basis of their age.
This may be casual or systemic. The term was coined in 1969 by Robert Neil Butler to describe discrimination against seniors, and patterned on sexism and racism.
This has to stop! There are a TON of experienced people out there who need a paying job, who have the experience and who will help your organization succeed!
Try to look into your own future self. Would you like to be pushed in the corner by society just because of your age?
Distinction from other age-related bias.
Ageism in common parlance and age studies usually refers to negative discriminatory practices against old people, and people in their middle years.
The Age Discrimination in Employment Act (ADEA) forbids age discrimination against people who are age 40 or older.
An employment policy or practice that applies to everyone, regardless of age, can be illegal if it has a negative impact on applicants or employees age 40 or older and is not based on a reasonable factor other than age (RFOA).
We all want success and more customers, but we need to make sure the steps we take are complete.
Make sure your information on Social media is correct. Example: NEVER put http:// and your website name, if your website is secure (ie: https). This will make prospective customers question the security of your site.
Add some valuable information tabs on your website, like WHO WE ARE, or WHAT WE DO, or ABOUT US.
This will explain your service or product, what the prospective customer will gain from joining your product.
Update all your Social media pages regularly. If someone visits your Facebook page as an example and your last post is 6 months old, they will automatically think that you are no longer in business.
Keep all this in mind, implement these simple steps, and you will achieve the success you want.
There is a huge issue that NOBODY is addressing, and it’s really important.
Technology, Internet and Software.
Property management companies, Retailers, Banks, Utility companies and pretty much everyone accepting payments online.
Everyone assumes that everyone else knows the ins and outs of internet usage, thus making it very difficult for people to adapt.
I come across so many people who know how to use their email, maybe Facebook and that’s about it.
They have absolutely no idea about creating and signing PDF files, uploading them to platforms they need to, or how to make payments online.
They have no clue as to how to secure their devices, who to share their information with, or how to create automatic payments.
This is the time to take a step back and start addressing the elephant in the room!
Let’s give ALL our customers the courtesy of either helping them navigate our websites and what we ask of them, or allowing them to still mail us checks.
You will be amazed at what the percentage of “non knowers” is.
Leases to be signed, bills to be paid, online purchases, even replies to phishing emails.
This has to stop and we all have to stop assuming that everyone we cater to knows the how to.
It’s time to change our attitude and help include all those people who have no idea what they are doing.
Well, I am here to tell you that the first step is how you handle your own company’s online existence.
We all need more revenue, more customers and eventually success.
What does it say about your company if your hello to the world is an unsecured web address?
It shows that you haven’t done your homework and that you don’t really care about the visitors to your front door.
Imagine trying to find a plumber, you arrive at their shop only to see a sign that says dentist.
Do yourself a favor and put security first!
Anyone who comes across your company online and sees that it is secure, will happily seek your business.
I will keep writing and stressing this point, until you understand how important online security is!
The risk industry and the professionals within it have changed drastically over the last few decades.
Once, risk professionals simply purchased insurance to transfer losses onto another company. Now, they are expected to monitor the risk environment, identify and predict risks, and implement proactive strategies to prevent issues from occurring or minimize their impact when they do. Top-leadership positions based on risk management, such as Chief Risk Officer (CRO), are becoming increasingly common.
With this in mind, what skills and competencies are now necessary for a risk professional to be successful? Certainly a general knowledge of the insurance industry and financial risk will no longer suffice. In addition to an understanding of many topics and environmental factors, there are necessary personality traits, such as influential, flexible, and collaborative.
Stellar customer support will only help your brand and your company overall.
When your support team snaps at customers who go out of their way to be helpful, you only hurt your brand.
Example of a bad reply: Although we appreciate it, we didn’t ask for your help!
Really? This shows total disrespect to customers who try to help you.
Responses like this example, will make people eventually turn their backs and not care any longer.
Every brand relies on long term relationships and loyalty from its customers.
When you fight this loyalty by making people feel bad for helping you, you only show that your are in for proving you are right and everyone else wrong.
Know that you represent your Company’s ownership at all times.
Behave like professionals.
Be kind, communicate properly, clearly and with grace!